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Automatically forward emails to Gorgias from an external addressUpdated 4 days ago

Automatic email forwarding is one of the main ways you can connect your support email addresses to Gorgias.

Email forwarding allows you to receive emails at an external email address and forward the incoming messages to Gorgias. You can then send and reply to email messages as tickets from your Gorgias helpdesk.

An external email address is owned and maintained by you, outside of Gorgias (for example, [email protected]).

There are 3 steps to set up email forwarding with Gorgias:

  1. Add your external email address to Gorgias
  2. Set up forwarding in your email provider’s settings so that incoming messages are forwarded to your Gorgias inbox
  3. Verify your email domain so that Gorgias can send outbound messages on your behalf

Before you begin

  • Any account with a Helpdesk subscription can use automatic email forwarding to connect their email address to Gorgias (Basic, Pro, Advanced or Enterprise)
  • You must have Admin permissions in Gorgias to set up Email
  • Admin access to your email provider is required to set up automatic forwarding and verify your domain. Invite your email administrator or IT to Gorgias.

Who should use email forwarding?

For accounts with an Advanced or Enterprise Helpdesk subscriptions, automatic forwarding is required to connect your email to Gorgias. With higher volumes of email, automatic forwarding ensures reliable delivery of your messages and a better experience for you and your customers.

Anyone else who uses Gorgias should also consider automatic forwarding if:

  • You are a brand with a high volume of email (> 500 emails/day)
  • You have a support email address with a custom domain (@mycompany.com). Emails with common domains like @gmail.com and @outlook.com are not recommended.
  • You have an email provider other than Gmail or Outlook, or use non-standard types of email addresses like aliases or Google groups

If you use Gmail or Outlook (Microsoft 365) to receive support requests and expect low email volume (< 500 emails/day), you can choose to directly connect Gorgias to your Gmail or Outlook inbox. This option is only available for accounts with Basic or Pro Helpdesk subscriptions.

How email forwarding works

Most email providers like Gmail, Outlook, Apple iCloud and others allow you to set up email forwarding.

Email forwarding automatically directs incoming messages sent to one email address to another email address. It’s like having a package delivered to your home and then forwarded to a different address, like your office.

For any external email address that you use to receive support requests, you can forward emails from those addresses to your Gorgias inbox where you can reply to messages as tickets. Every Gorgias account has a base email address ([email protected]) that you can use as your forwarding address.

For example, your customers may send support requests to 3 different email addresses:

Each external email address can forward messages to your forwarding address in Gorgias ([email protected]).

When you receive emails in Gorgias, you can “reply from” any of 3 external email addresses (if you have a verified domain). To your customers, your emails appear as though you’re replying from your original support address — there’s no “Gorgias” branding in the Sent To or Reply From address fields.

Add your external support email to Gorgias

You can add multiple email addresses to forward messages to your Gorgias inbox. After setting up the first address, repeat the process for any additional addresses.

Setting up email forwarding requires you to first add your support email address to Gorgias. Then, you will need to follow steps to set up forwarding in your email provider’ settings (whether that’s Gmail, Outlook or another provider).

  1. Go to Settings > Email from the main menu
  2. Select Add New Email
  3. Enter the email address you want to use with Gorgias and an Email display name
    • Make sure to enter a business email address (@mycompany.com). Personal email addresses with common domains (@gmail or @outlook) cannot be accepted.
    • Your customers will see your display name when you reply to an email from your Gorgias inbox — for example “Acme Support” or “Acme Store”
  4. Select Next to continue
  5. Follow the steps to set up email forwarding for your email provider
    • Your email provider will ask for your Gorgias forwarding address to set up email forwarding. You’ll want to Copy the forwarding address to your clipboard.
  6. When done, return to Gorgias and select I confirm that I have set up email forwarding, then select Next

Gorgias email setup screen showing instructions to forward customer emails, including copying a forwarding address, signing into a mailbox to set up forwarding, and confirming setup completion.

Email provider instructions for automatic forwarding

When you add an external email address to Gorgias, we ask you to complete steps in your email provider’s settings to set up automatic forwarding. The steps differ depending on the email provider you are using.

In most cases, setting up email forwarding follows 3 main steps:

  1. Enable automatic forwarding in your email provider’s settings
  2. Enter your Gorgias forwarding address ([email protected]) to tell your email provider where to forward emails to
  3. Verify the forwarding address
    • Your email provider will send a verification email to your forwarding address to complete the setup
    • Search for the email in your Gorgias inbox and click the verification link

Refer to the instructions below for the most common email providers. If your provider is not listed, please check their documentation for how to set up automatic forwarding.

If you’re using a custom email domain ([email protected]), we highly recommend that you verify your domain when using automatic forwarding.

When you verify your domain, your emails are seen as trustworthy and it allows Gorgias to deliver outbound messages on your behalf. A verified email domain:

  • Reduces bounce rates
  • Prevents emails from landing in your recipient’s spam folder
  • Ensures customers recognize your email address

Without domain verification, you will not be able to send or reply to emails using your support email address from Gorgias. You will have to use another verified support address or your account’s base email ([email protected]) to respond to messages, reducing your brand recognition (your customers will see “Gorgias” in the Sent To and Reply From addresses of the email).

Learn more about how to verify your email domain.

FAQ and troubleshooting

Can I use an alias, distribution list, or Google Group as a support address?


Gorgias does not officially support the use of aliases, groups, shared inboxes or other types of non-standard email addresses. Using these types of email addresses may introduce unexpected behaviors due to the added complexities they create for email routing. They may also create potential securities risks if not managed properly.

Nevertheless, we recognize that many companies successfully set up forwarding for non-standard email addresses and so Gorgias does not block their use.

When using automatic forwarding, Gorgias recommends that you use a standard email address with a verified domain to ensure reliable delivery. Should you use a non-standard email address, Gorgias may not be able to help troubleshoot or offer support if problems arise.

My email forwarding suddenly stopped working


If your email forwarding stops working completely, there are some common causes that you can check in your email provider’s settings.

  • Confirm the forwarding address is correct in your email provider’s settings
    • Sign in to your email provider and make sure Gorgias’s forwarding email address has been added to your automatic forwarding settings. Ensure the forwarding address is correct and has no typos.
    • To locate your forwarding address in Gorgias, go to Settings > Email, then select your support email address from the list. The forwarding address looks like “[email protected]
  • Confirm forwarding is enabled in your email provider
    • You may have correctly added your forwarding address, but forwarding has not yet explicitly been enabled
  • Check for filters and restrictions that have been created in your email provider’s forwarding settings that may block emails from being forwarded to Gorgias
    • For example, a filter might say “only forward emails with a specific Subject line or keyword”.

Gorgias could not verify forwarding was set up correctly


When you add your email address to Gorigas, you are asked to confirm that you have set up automatic forwarding in your email provider. Once you confirm, Gorgias sends a test email to verify that the forwarding loop has been set up correctly.

If the verification fails, please review the forwarding settings in your email provider. Check for the following problems, then return to Gorgias and select Send Test Email Again:

  • Make sure that forwarding has been successfully turned on in your email provider
  • Make sure you have entered the correct forwarding address
    • You can find your Gorgias forwarding address on the “Add New Email” set up screen (it looks like [email protected])

I’ve set up forwarding but haven’t received the verification email from my email provider (Microsoft 365)


After setting up forwarding, if you haven’t received the verification email from your email provider, you or your email administrator may need to check that external forwarding has not been blocked or disabled for your organization.

Specifically if you use Microsoft 365, you may receive an error message in your email inbox that says “Access denied, Your organization does not allow external forwarding. Please contact your administrator for further assistance. AS(7555)”.

You or email administrator should update your outbound policies in the Microsoft Defender portal to allow automatic forwarding.

Can I forward emails to Gorgias using Outlook inbox rules?


We do not recommend using inbox rules in Outlook as a method to forward emails. Rules are not a reliable way to forward messages and do not always behave as expected.

Please use Outlook’s automatic forwarding settings when setting up email forwarding with Gorgias.

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